Jeevaniya Society is a Voluntary support organization working for the last more than 30 years as part of a movement to revitalize Local Health Traditions and Traditional Indian Systems of Health Care for Holistic Health. The Society has been working with Experts as well as NGOs, S&T and other Institutions, Government Organizations and all concerned for networking as well as direct action with a perspective of Sustainable and Holistic Development based on Indigenous strengths of Swadeshi Framework.
In order to generate awareness about these aspects, Society has been working with Students & Teachers, Farmers & Entrepreneurs as well as people from all walks of life to promote the cultivation & use of Medicinal & Aromatic Plants (MAPs) for Health Care & Income Generation and also encourage Sustainable Agriculture & Holistic Rural Development, involving skill development and Value Education. It has also been involved in science communication and popularization, largely through health education. It has worked on all these aspects to influence policy interventions, both at the State as well as at the National level.
TThe Society had undertaken a program to develop a cluster of villages around Malihabad (Lucknow) as a Model of 'Holistic Development' by involvement of their inherent knowledge, resource base & strengths of both the Rural & Urban populations for establishing a mutually complementary Network and ensuring 'Ubhay Samrudhi', whereby all stakeholders are enriched.
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